I’ll Be Presenting at the BenefitsPRO Broker Expo

My session is part of the Education Track and it’s called “Fast Tracking Social Media: Easy-to-Implement Strategies for Busy Brokers.” Check out the session summary below, and click here for the event website.

Social media is essential in today’s business world, but most insurance brokers don’t know how to fully leverage it as a marketing and branding tool. In this engaging presentation, brokers will shift their perceptions about social media with savvy strategies that will get them excited about taking control of their online presence. They will walk away with tips they can implement immediately – in just a few minutes per day – to build a powerful and profitable online presence.

 

Using Social Media to Build Your Professional Online Presence

I was honored to write for the debut issue of Women in Insurance & Financial Services (WIFS)’ new publication, AdviseHER. Click here for the full issue.

5 New Year’s Resolutions for a Growing Agency

The success of a business plan depends largely on attitudes and habits, says adviser Amy Evans. Read the full article on Employee Benefit Adviser.

Dickerson Key Producer Webinar: LinkedIn for Agents with Amy Evans

Friday, September 23, 2016 from 9:00am to 10:00am Learn tips on how to use LinkedIn to enhance your business, including maximizing your LinkedIn presence and making the most of your own profile. “Social media is…

How to Morph from Broker to Consultant

A panel at EBA’s Workplace Benefits Mania shared best practices for advisers to enhance the changing role with employers amid ‘compensation compression.’ Read the full article on Employee Benefit Adviser.

5 Things that Helped a Rookie Agency Owner Succeed in Year One

Key decisions, such as starting with a business plan, had ‘a huge and positive impact’ on adviser Amy Evans’ growing brokerage. Read the full article on Employee Benefit Adviser.

5 Ways to Boost LinkedIn Profiles

Are you using LinkedIn to promote yourself and your business? LinkedIn is a business-oriented social networking website that currently has more than 414 million members worldwide. For many people, it’s an invaluable tool for researching…

5 New Ways to Use Social Media to Build Your Brokerage

Last month, I shared five tips for using social media to promote an employee benefit agency with no marketing budget and minimal time to invest. Whether you are just starting out, or you want to…

5 Tips for Using Social Media to Build Your Agency

How do you start an employee benefit agency with no marketing budget? Use social media. When I started my agency in June of 2015, I had very little money to invest in marketing, but I…